| Eighty-five percent of the donor base for nonprofits in the United States can be attributed to individuals, according to recent surveys. It is a very simple but it is a daunting task, because the best way to get these significant contributions is to simply ask for them. Asking for money is a delicate art, however. Do you have the skills, training, and immense self-confidence it requires? This session will be divided into two parts: |
This session will teach you the subtle science of one-on-one solicitation. You’ll know what questions to ask and you’ll have a chance to sit down with your peers to role-play and to discuss what does and does not work. After this session, you’ll have a script and a demeanor that will enable you to acquire successfully major gifts and have a solid solicitation strategy. This session is intended for intermediate to advanced fundraisers but Associates will learn a great deal as well. Covered topics will include:
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What to say, and what never to say. |
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The prerequisites of your own major gifts program. |
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The best ways to cultivate and solicit major gifts from the resources you already have, and you to develop new connections. |
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How your team needs to be prepared to ask efficiently. |
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Speakers Profile |
Cynthia B. Anderson, CFRE
Director of Development
Arthur G. James Cancer Hospital and
Richard J. Solove Research Institute
Cynthia is a seasoned fundraisings professional with20 plus years of experience. She is currently serving as the senior team member of The Ohio State University James Cancer Hospital development team. Cynthia has raised over $15 million for cancer research and programs in just four short years. She has a served in a variety of development position in small and medium non-profits prior to joining Ohio State. Now as a dedicated major gift fundraiser Cynthia will share with you her techniques for getting the appointment, making the ask and staying focused on the goal.
Jack Hillard
Major Gift Specialist
Kentucky Blood Center |
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